Genesys Cloud FedRAMP Region – Updated journey tracking capabilities

A future release of journey tracking capabilities will introduce the ability to track, segment and orchestrate mobile events. It will be available for mobile-specific segments, outcomes and action map pages. With this update, you will have more control and insight into app based user navigations and mobile-specific outcomes through our Admin console.

What’s n ew

• Redesigned c reate segment and create o utcome UI: Provides a more comprehensive view of mobile events and user actions.
• Event s ource s election: Distinguish between web or app interactions.
• App- s pecific c ustomer j ourneys: Define and track customer journeys specific to your mobile app.
• App- s pecific c ustomer a ttributes: Customize and capture app-specific customer attributes for a more customized analysis.
• Conditions for u ser a ctivities: Define segments or outcomes based on searches, button clicks, and screen views.
• Renamed v isitor c haracteristics: Visitor Characteristics is now called Customer Attributes.
• App- s pecific a ttributes: Select new app-specific attributes, such as app name, app namespace, app version, and app build number.
• Action maps UI: Select new app-specific segments to trigger proactive engagements in your app. Outcome probabilities are not available with app specific segments and action maps.

For more information, see Manage segments, Manage outcomes, and Create an action map.

To take a visual tour, please watch the video below.